
The Folklore
Empowering small brands to sell globally.
New York, United States · Founded 2021 · $5.1M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2021
- Business Model
- B2B
- Website
- thefolklore.com
- Total Funding
- $5.1M
- Last Round
- $3.4M SeedApr 2024
- Rounds
- 2
About
The Folklore is a B2B SaaS platform enabling small fashion, beauty, and lifestyle brands — primarily from Africa, LATAM, and Asia — to sell across global marketplaces and wholesale channels. Its tools handle dropship integration, multi-channel selling, global payments, discounted shipping labels, and AI-powered content creation. The platform helps emerging brands gain access to premium retailers like Nordstrom while reducing operational costs and complexity.
Summary
The Folklore is a Sustainability company based in New York, United States, founded in 2021. It has raised $5.1M in total across 2 rounds, most recently a $3.4M Seed round in Apr 2024. Investors include Benchstrength, Techstars and Black Tech Nation Ventures.
Tech & App Stack
5 technologies & apps tracked
Create a free account — 10 credits a month to unlock the full tech & app stack, funding history, and valuations.
Sign up to view the funding chart
Create a free account — you'll get 10 credits a month to unlock funding history, valuations, and tech stacks.
Funding History
Apr 2024
Sign up to see all 2 rounds
Full funding history, per-round amounts, and investor participation.
Investors
Similar Companies
American hotel and casino entertainment company operating resorts, casinos, and hospitality exper...

Didi Chuxing is a mobile transportation platform, offering a full range of commuting options to 4...
Radio broadcasting and media company

Reliance Retail operates an online and offline retail business in Food & Grocery, Fashion & Lifes...

India's largest e-commerce marketplace offering electronics, fashion, grocery, and more across hu...
Neiman Marcus is an American luxury department store retailer offering designer clothing, shoes, ...