The Folklore

Empowering small brands to sell globally.

New York, United States · Founded 2021 · $5.1M raised

Headquarters
New York, New York
Employees
11–50
Founded
2021
Business Model
B2B
Total Funding
$5.1M
Last Round
$3.4M SeedApr 2024
Rounds
2

About

The Folklore is a B2B SaaS platform enabling small fashion, beauty, and lifestyle brands — primarily from Africa, LATAM, and Asia — to sell across global marketplaces and wholesale channels. Its tools handle dropship integration, multi-channel selling, global payments, discounted shipping labels, and AI-powered content creation. The platform helps emerging brands gain access to premium retailers like Nordstrom while reducing operational costs and complexity.

Summary

The Folklore is a Sustainability company based in New York, United States, founded in 2021. It has raised $5.1M in total across 2 rounds, most recently a $3.4M Seed round in Apr 2024. Investors include Benchstrength, Techstars and Black Tech Nation Ventures.

Tech & App Stack

5 technologies & apps tracked

Create a free account — 10 credits a month to unlock the full tech & app stack, funding history, and valuations.

Sign up to view the funding chart

Create a free account — you'll get 10 credits a month to unlock funding history, valuations, and tech stacks.

Funding History

SeedSeed RoundApr 2024
$3.4M

Sign up to see all 2 rounds

Full funding history, per-round amounts, and investor participation.

Investors

Similar Companies