Style Genome
Style Genome is an e-commerce company in Seattle, United States, founded in 2017. It has raised $9.1M across 3 rounds, most recently a $3.0M Seed in May 2019.
Home shopping just got more personal.
- Headquarters
- Seattle, Washington
- Employees
- 11–50
- Founded
- 2017
- Business Model
- B2B
- Website
- getspruceup.com
- Total Funding
- $9.1M
- Last Round
- $3.0M SeedMay 2019
- Rounds
- 3
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 3 funding rounds and 4 investors for this company. The full record is or through the API.
About
Style Genome (operating as Spruce Up, Inc.) is a Seattle-based e-commerce startup that uses its proprietary Style Genome AI and designer-trained machine learning to deliver a personalized boutique shopping experience for home decor. Customers complete a style quiz and receive curated, high-quality everyday luxury items matched to their unique preferences. The company was backed by Madrona, Two Sigma Ventures, and Female Founders Fund.
Summary
It lists 11–50 employees. It has raised $9.1M in total across 3 rounds, most recently a $3.0M Seed round in May 2019. Investors include Two Sigma Ventures, Madrona Venture and Female Founders Fund.
Funding History
May 2019
Sign up to see all 3 events
Funding: Seed. Amounts, valuations, and investors where available.
Investors
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