Style Genome

Home shopping just got more personal.

Seattle, United States · Founded 2017 · $9.1M raised

Employees
11–50
Founded
2017
Business Model
B2B
Total Funding
$9.1M
Last Round
$4.6M SeedMay 2019
Rounds
3

About

Style Genome (operating as Spruce Up, Inc.) is a Seattle-based e-commerce startup that uses its proprietary Style Genome AI and designer-trained machine learning to deliver a personalized boutique shopping experience for home decor. Customers complete a style quiz and receive curated, high-quality everyday luxury items matched to their unique preferences. The company was backed by Madrona, Two Sigma Ventures, and Female Founders Fund.

Summary

Style Genome is an E-Commerce company based in Seattle, United States, founded in 2017. It has raised $9.1M in total across 3 rounds, most recently a $4.6M Seed round in May 2019. Investors include Two Sigma Ventures, Madrona Venture and Female Founders Fund.

Funding History

SeedSeed RoundMay 2019
$3.0M

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Seed — per-round amounts, valuations, and who invested in each round.

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