Firefly
Bringing dynamic storytelling to the streets of our cities
Firefly was founded in 2017, is headquartered in San Francisco, United States, lists 11–50 employees, and has $51.5M in recorded funding across 2 rounds.
- Headquarters
- San Francisco, California
- Employees
- 11–50
- Founded
- 2017
- Business Model
- B2B
- Website
- fireflyon.com
- Total Funding
- $51.5M
- Last Round
- $30.0M Series AMay 2019
- Rounds
- 2
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 2 funding rounds and 7 investors for this company. The full record is or through the API.
About
Firefly is a data-first mobility advertising network that operates GPS-enabled digital tops, static taxi tops, and car wraps on rideshare and taxi vehicles across major North American cities. The platform enables brands to deliver geo-targeted, dynamically served advertising content with real-time optimization based on triggers like weather, location, time of day, and sports scores. Firefly's network covers cities including New York, Chicago, Los Angeles, San Francisco, Las Vegas, Dallas, and Toronto, and offers in-car Taxi TV screens, LED trucks, experiential marketing, and holographic activations. Advertisers can measure campaign effectiveness through foot traffic, brand recall, and web/app conversion attribution.
Summary
Firefly is an Adtech company based in San Francisco, United States, founded in 2017. It lists 11–50 employees. It has raised $51.5M in total across 2 rounds, most recently a $30.0M Series A round in May 2019. Investors include NFX, GV and Stanford-StartX Fund.
Tech & App Stack
3 technologies & apps tracked
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Funding History
May 2019
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Funding: Seed through Series A. Amounts, valuations, and investors where available.
Investors
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