Crate

Crate is an AI-powered personalization and content-curation platform, available as an iOS/Android app, that lets users save, organize, and rediscover content — TikToks, photos, articles, music, and other digital artifacts — into shareable collections called 'crates.' The product builds a dynamic user profile the company calls a 'Taste ID,' modeling individual interests from real content-engagement signals to power an agentic AI feed that proactively curates collections, suggests products, and assembles itineraries across categories like travel, food, and beauty. Crate was founded in 2021 by CEO Anna Bofa (a Dartmouth graduate with prior experience at Google and Facebook) and is headquartered in Los Angeles, California. The company is backed by investors including MaC Venture Capital, Upfront Ventures, Slauson & Co., Base Ventures, Chingona Ventures, and Gaingels, and was a participant in the AWS Generative AI Accelerator, a 10-week program for promising AI startups. Crate has been covered by The Information, Fast Company, and Business Insider.