Zemanta
AcquiredThe world's first multi-channel DSP built for performance.
Ljubljana, Slovenia · Founded 2007 · $7.3M raised
- Headquarters
- Ljubljana
- Employees
- 51–200
- Founded
- 2007
- Business Model
- B2B
- Website
- zemanta.com
- Total Funding
- $7.3M
- Last Round
- $2.0M Series BNov 2013
- Rounds
- 5
- Acquired by
- OutbrainJul 2017
About
Zemanta is a multi-channel demand-side platform (DSP) built for performance advertising, enabling brands and agencies to buy programmatic media across native, display, and video channels on the open web. Founded in 2007 in Slovenia, Zemanta pioneered native advertising technology before being acquired by Outbrain in 2017. The platform uses advanced AI and machine learning to optimize bids for user engagement and conversion outcomes, with direct integrations to over 50 SSPs worldwide. Since the Outbrain acquisition, Zemanta operates as Outbrain's performance DSP arm, with a development center in Ljubljana, Slovenia.
Summary
Zemanta is an Adtech company based in Ljubljana, Slovenia, founded in 2007. It has raised $7.3M in total across 5 rounds, most recently a $2.0M Series B round in Nov 2013. Investors include Union Square Ventures, Eden Global Partners and Social Starts.
Tech & App Stack
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Funding History
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Jul 2017
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Investors
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