Cardlytics

IPO

Card-Linked Offers for Incremental Lift

Public · Atlanta, United States · Founded 2008 · $194.5M raised

Headquarters
Atlanta, Georgia
Employees
201–500
Founded
2008
Business Model
B2B2C
Total Funding
$194.5M
Last Round
$70.0M Series FOct 2014
Rounds
6
Type
Public

About

Cardlytics is a commerce media platform that partners with banks and financial institutions to leverage first-party purchase data at scale. Marketers use Cardlytics to measure and deliver card-linked offers that drive incremental sales, while publishers and banks earn revenue by connecting their customers with relevant rewards. The platform processes billions of transactions annually, giving brands unmatched visibility into actual purchase behavior across all channels.

Summary

Cardlytics is an Adtech company based in Atlanta, United States, founded in 2008. It has raised $194.5M in total across 6 rounds, most recently a $70.0M Series F round in Oct 2014. Investors include Discovery Capital, Groupe Aeroplan and Canaan Partners.

Tech & App Stack

6 technologies & apps tracked

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Funding History

IPOFeb 2018
$70.0M

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Investors

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