Zaius
AcquiredThe CRM built for B2C marketers.
Boston, United States · Founded 2012 · $50.8M raised
- Headquarters
- Boston, Massachusetts
- Employees
- 51–200
- Founded
- 2012
- Business Model
- B2B
- Website
- zaius.com
- Total Funding
- $50.8M
- Last Round
- $30.0M Series BApr 2018
- Rounds
- 3
About
Zaius was a B2C CRM and customer data platform that unified customer data from every channel and device, resolving identities to build comprehensive customer profiles. The platform enabled marketers to create and manage segments based on behavior, preferences, and attributes, then activate those segments in real-time across email, web, mobile, and push channels. Zaius offered one-click integrations with CRM, commerce, and email platforms, and used AI-powered predictive analytics to identify customers based on propensity to buy or churn. Founded in 2012 in Boston, the company raised $50.8M before being acquired by Optimizely in March 2021, where it became the Optimizely Data Platform (ODP).
Summary
Zaius is an Artificial Intelligence company based in Boston, United States, founded in 2012. It has raised $50.8M in total across 3 rounds, most recently a $30.0M Series B round in Apr 2018.
Tech & App Stack
6 technologies & apps tracked
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Funding History
Apr 2018
Sign up to see all 3 rounds
Series A through Series B — per-round amounts, valuations, and who invested in each round.
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