Upgrade your beauty routine.
Upgrade Boutique is a tech-enabled managed marketplace for custom wigs, hair extensions, and curated beauty products. The platform connects consumers seeking high-quality, customized wigs with a network of top freelance stylists and colorists, enabling stylists to sell their creations to thousands of customers. Founded by Britney Winters in Houston, Texas, Upgrade was inspired by the challenge of finding quality haircare services and is designed to empower women through accessible, premium beauty products and services.
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