Topple
The free-speech ad platform.
Telluride, United States · Founded 2020 · $500K raised
- Headquarters
- Telluride, Colorado
- Employees
- 1–10
- Founded
- 2020
- Business Model
- B2B
- Website
- wearetopple.com
- Total Funding
- $500K
- Last Round
- $500K SeedMay 2021
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Topple is a free-speech digital advertising platform based in Telluride, Colorado, purpose-built for brands in industries that face restrictions on mainstream ad networks such as Google and Meta. The platform specializes in serving firearms, hunting, agriculture, ranching, and outdoor lifestyle advertisers, offering display ads, video ads, retargeting, and conversion tracking across a curated network of 60+ exclusive publisher partnerships including GunBroker.com and AR15.com. Topple's targeting capabilities include 105 AI-powered interest categories and geo-targeting, enabling advertisers to reach pre-qualified audiences with measurable outcomes. Since its founding in 2020 by CEO Brian Aitken — a veteran of Madison Avenue agencies who has managed over $6 billion in digital advertising — Topple has launched over 4,000 campaigns, tracked more than 5 million conversions, generated $2 billion in attributed revenue value, and achieved an average attributed ROAS of $5.53. The platform operates on a self-serve pay-as-you-go model, annual ad spend subscription plans starting at $1,000 per month, and a managed service tier for brands spending $25,000 or more monthly. Topple positions itself as the definitive alternative advertising platform for restricted-category brands seeking guaranteed digital access and transparent performance reporting.
Summary
Topple is a SaaS company based in Telluride, United States, founded in 2020. It has raised $500K in total across 1 round, most recently a $500K Seed round in May 2021. Investors include Afore Capital, E1 Ventures and Flucas Ventures.
Tech & App Stack
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Funding History
May 2021
Investors
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