Stackin'

Stackin' is a financial wellness platform that helps consumers improve their relationship with money through personalized, behavior-based coaching delivered via text message. With over one million subscribers, the platform uses psychometric assessments, machine learning, and human coaching to help individuals understand, manage, and improve their financial behaviors — with the goal of reducing debt, growing savings, and building better money habits. Stackin' generates revenue by connecting users to vetted fintech products and earns fees when users engage with or download recommended apps.