SimplyCook
AcquiredFlavour, on your terms
London, United Kingdom · Founded 2014 · $12.7M raised
- Headquarters
- London
- Employees
- 11–50
- Founded
- 2014
- Business Model
- B2C
- Website
- simplycook.com
- Total Funding
- $12.7M
- Last Round
- $2.5M Series AJan 2020
- Rounds
- 4
About
SimplyCook delivers restaurant-quality recipe kits with pre-portioned flavour pots containing up to 23 ingredients, designed to help home cooks prepare new meals in 20–30 minutes. Customers combine the kits with a handful of basic pantry staples, choosing from 140+ rotating recipes at an affordable weekly price. The service sells nearly a million kits monthly, holds a 4.5-star Trustpilot rating, and has expanded into retail partnerships with major UK supermarkets and markets in Ireland. SimplyCook is now part of Nestlé.
Summary
SimplyCook is a Food & Beverage company based in London, United Kingdom, founded in 2014. It has raised $12.7M in total across 4 rounds, most recently a $2.5M Series A round in Jan 2020. Investors include Episode 1 Ventures, octopus investments and Maxfield Capital.
Tech & App Stack
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Funding History
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Jan 2020
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Seed through Series A — per-round amounts, valuations, and who invested in each round.
Investors
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