Nickelytics
AcquiredDriving advertising forward
Fort Myers, United States · Founded 2020 · $5.9M raised
- Headquarters
- Fort Myers, Florida
- Employees
- 11–50
- Founded
- 2020
- Business Model
- B2B
- Website
- nickelytics.com
- Total Funding
- $5.9M
- Last Round
- $3.0M SeedJun 2024
- Rounds
- 4
About
Nickelytics (now operating as R ads, part of Robot.com) is a venture-backed out-of-home advertising platform specializing in hyper-local, data-driven campaigns. The platform integrates traditional OOH formats with rideshare screen advertising, truck-side advertising, large-format printing, and robotics-driven media to help brands reach audiences with geo-targeted campaigns. It provides unified planning, activation, and performance reporting across all ad surfaces including wrapped vehicles, DOOH screens, autonomous robots, and event activations. Nickelytics was acquired by Robot.com (a Dallas-area firm) in 2023.
Summary
Nickelytics is an Adtech company based in Fort Myers, United States, founded in 2020. It has raised $5.9M in total across 4 rounds, most recently a $3.0M Seed round in Jun 2024. Investors include Techstars, Innosphere Ventures and BAT VC.
Tech & App Stack
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Funding History
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Jun 2024
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Pre-Seed through Seed — per-round amounts, valuations, and who invested in each round.
Investors
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