The Business Platform for the App Economy
Founded in 2010 in Tel Aviv, ironSource developed a comprehensive platform enabling mobile content creators to build scalable businesses from their apps. Core offerings spanned app monetization, programmatic advertising, user acquisition, in-app bidding, and analytics for mobile games and apps. The company grew to over 1,000 employees across offices in Tel Aviv, New York, San Francisco, London, Beijing, and Tokyo. In November 2022, ironSource completed a $4.4 billion all-stock merger with Unity Technologies, creating an end-to-end platform for mobile app creators.
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