
Maeve.ai
Maeve.ai is an artificial intelligence company in London, United Kingdom, founded in 2023. It has raised $4.1M across 1 round, most recently a $4.1M Pre-Seed in November 2025.
The AI assistant for product-led fashion retailers
- Headquarters
- London
- Employees
- 1–10
- Founded
- 2023
- Business Model
- B2B
- Website
- maeve-ai.com
- Total Funding
- $4.1M
- Last Round
- $4.1M Pre-SeedNov 2025
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 1 funding round and 4 investors for this company. The full record is or through the API.
About
Maeve AI (formerly Fit Collective) is an AI-powered decision-support platform for fashion retailers, designed to eliminate profit leakage caused by poor fit, excess returns, and suboptimal product decisions. The platform connects to a brand's existing systems — including Shopify, PLM, warehouse data, reviews, and customer care tools — and surfaces actionable recommendations on range planning, size curves, depth of buy, supplier audits, and pricing in plain English. Its pre-launch Product Optimiser scores new garments against historical comparable styles and forecasts return rate ranges before items ship, enabling buying teams to correct fit and spec issues before production. Maeve is headquartered in London and serves fashion retailers primarily across the UK, with pricing starting from £1,000/month.
Summary
It lists 1–10 employees. It has raised $4.1M in total across 1 round, most recently a $4.1M Pre-Seed round in Nov 2025. Investors include AlbionVC, SuperSeed Ventures and True Capital Management.
Tech & App Stack
1 technology or app tracked
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Funding History
Nov 2025
Investors
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