INCRMNTAL

Acquired

INCRMNTAL is an adtech company in Ramat Gan, Israel, founded in 2021. It has raised $4.1M across 1 round, most recently a $4.1M Seed in July 2022.

AI-Powered Incremental Marketing & Measurement

Headquarters
Ramat Gan
Founded
2021
Business Model
B2B
Total Funding
$4.1M
Last Round
$4.1M SeedJul 2022
Rounds
1

Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.

Indexed holds 1 funding round and 1 investor for this company. The full record is or through the API.

About

INCRMNTAL is an incrementality measurement platform that helps advertisers measure the incremental value of ad spend instead of relying on last-touch attribution. The AI-powered platform measures true incremental value and marginal results across digital and offline channels without requiring sensitive user-level data, with user privacy as a core design principle. INCRMNTAL's vision is to evolve marketing from measuring clicks to measuring value, eliminating attribution bias so brands can see what spend actually drives performance. The company serves advertisers across industries, whether they run digital-only, offline, or cross-platform campaigns.

Summary

It has raised $4.1M in total across 1 round, most recently a $4.1M Seed round in Jul 2022. Investors include Play Ventures.

Tech & App Stack

5 technologies & apps tracked

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Funding History

Data from Indexed.vcUpdated
SeedJul 2022
$4.1M

Investors

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INCRMNTAL on Indexed.vc
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