Hue
Drive Sales with Shoppable UGC Solutions
San Francisco, United States · Founded 2021 · $4.5M raised
- Headquarters
- San Francisco, California
- Employees
- 1–10
- Founded
- 2021
- Business Model
- B2B
- Website
- poweredbyhue.com
- Total Funding
- $4.5M
- Last Round
- $4.5M SeedOct 2024
- Rounds
- 2
About
Hue is an AI-powered shoppable video platform that helps e-commerce brands and retailers turn user-generated content into measurable, high-converting product experiences. Its AI Video Content Engine and AI Shoppable Video technology merchandise, rank, and optimize customer videos automatically, while syndication tools ingest creator content from Instagram, TikTok, and influencer platforms. Brands including Foot Locker, Andie Swim, Tatcha, and Bluemercury use Hue to drive measurable lifts in conversion rate and revenue per visitor.
Summary
Hue is a Retail company based in San Francisco, United States, founded in 2021. It has raised $4.5M in total across 2 rounds, most recently a $4.5M Seed round in Oct 2024. Investors include Fika Ventures, Underscore VC and Sequoia Scouts.
Tech & App Stack
4 technologies & apps tracked
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Funding History
Oct 2024
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Pre-Seed through Seed — per-round amounts, valuations, and who invested in each round.
Investors
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