Habit
Embedded & Contextual is our policy
New York, United States · Founded 2017 · $6.1M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2017
- Business Model
- B2B
- Website
- habit.io
- Total Funding
- $6.1M
- Last Round
- $6.1M Series ANov 2025
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Habit provides an end-to-end embedded insurance platform that enables insurers and brands to distribute insurance products through APIs and digital channels. The platform powers contextual, subscription-style protection products across verticals including mobility, financial services, and consumer electronics. Headquartered in Lisbon with offices in New York.
Summary
Habit is an Insurtech company based in New York, United States, founded in 2017. It has raised $6.1M in total across 1 round, most recently a $6.1M Series A round in Nov 2025. Investors include Iberis Capital, BiG Start Ventures and SixThirty Ventures.
Tech & App Stack
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Funding History
Nov 2025
Investors
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