FORM
Elevating athletic performance through real-time visual feedback
Vancouver, Canada · Founded 2016 · $12.0M raised
- Headquarters
- Vancouver
- Employees
- 51–200
- Founded
- 2016
- Business Model
- B2C
- Website
- formswim.com
- Total Funding
- $12.0M
- Last Round
- $12.0M Series AApr 2020
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
FORM makes the Smart Swim Goggles, the world's first augmented reality goggles for swimmers. Using an in-goggle AR display, swimmers see real-time metrics — pace, stroke rate, distance, heart rate — without stopping. Founded by Dan Eisenhardt, former co-founder of Recon Instruments (acquired by Intel), FORM combines decades of sports eyewear, activity-tracking, and AR optics expertise to help swimmers at every level train smarter through guided workouts and immersive real-time feedback.
Summary
FORM is a Hardware company based in Vancouver, Canada, founded in 2016. It has raised $12.0M in total across 1 round, most recently a $12.0M Series A round in Apr 2020.
Tech & App Stack
5 technologies & apps tracked
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Funding History
Apr 2020
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