Fitbit
AcquiredListen to your body, feel your power.
San Francisco, United States · Founded 2007 · $66.0M raised
- Headquarters
- San Francisco, California
- Employees
- 1001–5000
- Founded
- 2007
- Business Model
- B2C
- Website
- fitbit.com
- Total Funding
- $66.0M
- Last Round
- $43.0M Series DAug 2013
- Rounds
- 4
- Acquired by
- GoogleJan 2021
About
Fitbit is a line of wearable fitness technology including activity trackers, smartwatches, and health monitors for heart rate, sleep, and exercise. Founded in 2007 by James Park and Eric Friedman, the company sold more than 120 million devices and reached 29 million users across 100+ countries before being acquired by Google in January 2021.
Summary
Fitbit is a Fitness company based in San Francisco, United States, founded in 2007. It has raised $66.0M in total across 4 rounds, most recently a $43.0M Series D round in Aug 2013. Investors include True Ventures, Google and SoftBank Ventures Asia.
Tech & App Stack
1 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
Create a free account with 25 free credits every month, no card needed, to unlock the full tech & app stack, funding history, and valuations.
Funding History
Sign up to view the funding chart
Create a free account with 25 free credits every month, no card needed, to unlock funding history, valuations, and tech stacks.
Jan 2021
Sign up to see all 6 rounds
Series A through Acquisition — per-round amounts, valuations, and who invested in each round.
Investors
Similar Companies

The sleep fitness company.
Peloton Interactive is a connected fitness company offering stationary bikes, treadmills, and row...
Live home fitness training powered by computer vision.

Zipline delivers vital shipments via the most reliable drone delivery service in the world.
Smart gym equipment and fitness software platform for health and fitness facilities.

Noom is the world’s leading behavior change company focused on weight loss.
Your company? Embed this profile
Add the live badge to your site — it stays current as your funding data updates.
<a href="https://indexed.vc/companies/fitbit"><img src="https://indexed.vc/api/badge/company/fitbit" alt="Fitbit on Indexed.vc" width="260" height="76" /></a>



