
Ettitude
Next-Gen textiles & eco-luxury made from regenerative CleanBamboo®
Los Angeles, United States · Founded 2014 · $1.6M raised
- Headquarters
- Los Angeles, California
- Employees
- 11–50
- Founded
- 2014
- Business Model
- B2C
- Website
- ettitude.com
- Total Funding
- $1.6M
- Last Round
- $1.6M SeedMay 2020
- Rounds
- 2
About
Ettitude is a material innovation company and direct-to-consumer home goods brand founded in 2014, headquartered in Los Angeles, California. The company produces premium bedding, bath products, and textiles from its patented CleanBamboo® bamboo lyocell fibers — materials that are softer than silk, more breathable than cotton, cooling, and hypoallergenic. All ettitude products are climate-neutral certified, water-saving, and ethically made. A certified B Corporation and 1% For The Planet member, ettitude donates 1% of all sales to environmental nonprofits. The brand was co-founded by Phoebe Yu (CEO) and Kat Dey, and has raised $3M+ in funding. The company also operates a materials innovation subsidiary, plntmatter, focused on next-generation plant-based fabrics.
Summary
Ettitude is an E-Commerce company based in Los Angeles, United States, founded in 2014. It has raised $1.6M in total across 2 rounds, most recently a $1.6M Seed round in May 2020. Investors include Drumbeat Ventures, TA Ventures and (ERA) Entrepreneurs Roundtable Accelerator.
Tech & App Stack
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Funding History
May 2020
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Funding: Pre-Seed through Seed. Amounts, valuations, and investors where available.
Investors
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