Elevaate

Elevaate was a cloud-based trade promotions platform that provided the most efficient way for retailers and their suppliers to execute trade-funded activity online. Founded in mid-2014 and backed by Notion Capital, the company enabled native product sponsorship to help retailers scale revenue and profit through advanced partner programs, reducing reliance on non-endemic advertising. Elevaate gave both retailers and suppliers greater control over promotional activity, creating better customer experiences. The company was subsequently acquired by Quotient Technology Inc. and is listed as exited in the Notion Capital portfolio.