
Campaign Monitor
formerly Marigold (fka Campaign Monitor)AcquiredEmail marketing and loyalty solutions that help brands attract, keep, and grow long-term customer relationships.
Nashville, United States · Founded 2004 · $910.0M raised
- Headquarters
- Nashville, Tennessee
- Employees
- 501–1000
- Founded
- 2004
- Business Model
- B2B
- Website
- campaignmonitor.com
- Total Funding
- $910.0M
- Last Round
- $250.0M Corporate RoundSep 2024
- Rounds
- 4
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Campaign Monitor, now operating as Marigold, is an email marketing and customer loyalty platform founded in 2004 by Ben Richardson and Dave Greiner. Originally built to give businesses elegant tools for creating and sending email campaigns, Campaign Monitor grew into a full marketing automation suite with powerful segmentation, automation workflows, and analytics. Under the Marigold brand (formed via merger with CM Group), the platform now encompasses email marketing, loyalty programs, and cross-channel personalization solutions, serving brands including American Airlines, Disney, Starbucks, and Tesco.
Summary
Campaign Monitor is a SaaS company based in Nashville, United States, founded in 2004. It has raised $910.0M in total across 4 rounds, most recently a $250.0M Corporate Round in Sep 2024. Investors include Insight Partners, Vector Capital and Accel.
Tech & App Stack
11 technologies & apps tracked
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Funding History
Sep 2024
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Funding: Growth Equity through Corporate Round. Amounts, valuations, and investors where available.
Investors
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