Marigold (fka Campaign Monitor)

Email marketing and loyalty solutions that help brands attract, keep, and grow long-term customer relationships.

Nashville, United States · Founded 2004 · $660.0M raised

Employees
501–1000
Founded
2004
Business Model
B2B
Total Funding
$660.0M
Last Round
$250.0M Corporate RoundSep 2024
Rounds
3

About

Campaign Monitor, now operating as Marigold, is an email marketing and customer loyalty platform founded in 2004 by Ben Richardson and Dave Greiner. Originally built to give businesses elegant tools for creating and sending email campaigns, Campaign Monitor grew into a full marketing automation suite with powerful segmentation, automation workflows, and analytics. Under the Marigold brand (formed via merger with CM Group), the platform now encompasses email marketing, loyalty programs, and cross-channel personalization solutions, serving brands including American Airlines, Disney, Starbucks, and Tesco.

Summary

Marigold (fka Campaign Monitor) is an E-Commerce company based in Nashville, United States, founded in 2004. It has raised $660.0M in total across 3 rounds, most recently a $250.0M Corporate Round round in Sep 2024. Investors include Vector Capital, Accel and Insight Partners.

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Funding History

Corporate RoundGrowth FinancingSep 2024
$250.0M

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Investors

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