Real-time attention signals that maximize advertising performance
Contxtful (rebranded to Receptiv in 2025) is an attention-based advertising technology company that uses real-time AI to identify when users are most receptive to digital ads. Its Receptivity Engine, trained on tens of billions of data points, pinpoints moments of peak user attention to maximize campaign performance for advertisers and yield for publishers. The platform operates a Receptivity Exchange — an attention-based programmatic marketplace — and remains privacy-safe.
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