Trend-inspired fashion, designed by the internet.
Choosy was a New York-based fashion startup that used machine learning and community validation to identify trending styles on social media and manufacture them within 48 hours. Founded in 2018 by Jessie Zeng, Sharon Qian, and Mo Zhou, the company raised backing from NEA and Coatue. Choosy offered sizes 0–20 and partnered with Verishop in 2020 to expand its reach. The company was subsequently acquired by Verishop.
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