How much funding has Admix raised?

Admix has raised $34.1M in total funding, most recently a Series B round.

Who are Admix's investors?

Admix's investors include Force Over Mass Capital, Elefund, Speedinvest, Founders Factory.

Where is Admix headquartered?

Admix is headquartered in London, United Kingdom.

What industry is Admix in?

Admix operates in Adtech, Gaming.

Admix

In-Play monetization for virtual worlds

London, United Kingdom · Founded 2018 · $34.1M raised

Adtech

Gaming

Headquarters: London
Employees: 51–200
Founded: 2018
Business Model: B2B2C

Website: admix.io
Total Funding: $34.1M
Last Round: $25.0M Series BOct 2021
Rounds: 3

About

Admix pioneered In-Play advertising — a programmatic solution that integrates data-driven ads and product placement directly into immersive mobile and PC gameplay experiences without interrupting players. Founded in London in 2018 by Samuel Huber and Joe Bachle-Morris, the platform worked with over 500 advertisers to monetize more than 300 games and raised more than $25M in VC funding including a $21.5M Series B. Admix later rebranded to LandVault to focus on metaverse monetization and virtual world infrastructure.

Summary

Admix is an Adtech company based in London, United Kingdom, founded in 2018. It has raised $34.1M in total across 3 rounds, most recently a $25.0M Series B round in Oct 2021. Investors include Force Over Mass Capital, Elefund and Speedinvest.