Adero
AcquiredSanta Barbara, United States · Founded 2009 · $50.0M raised
- Headquarters
- Santa Barbara, California
- Founded
- 2009
- Business Model
- B2C
- Website
- adero.com
- Total Funding
- $50.0M
- Last Round
- $50.0M Series BAug 2017
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Adero (formerly TrackR) was an intelligent organization system that combined Bluetooth-enabled smart tags and taglets to help users track and manage groups of everyday items such as bags, keys, and gear through a connected mobile app. The system provided proactive notifications to alert users before items were left behind rather than only helping locate lost items after the fact. Originally founded as TrackR in 2009 and named one of Fast Company's Most Innovative Companies of 2019 following its 2018 rebrand, Adero has since ceased operations.
Summary
Adero is a Deep Tech company based in Santa Barbara, United States, founded in 2009. It has raised $50.0M in total across 1 round, most recently a $50.0M Series B round in Aug 2017. Investors include Revolution Growth.
Funding History
Aug 2017
Investors
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