Adara
Adara is an artificial intelligence company in Palo Alto, United States, founded in 2005. It has raised $54.7M across 3 rounds, most recently a $23.0M Series C in September 2015.
With Great Data Comes Great Responsibility
- Headquarters
- Palo Alto, California
- Employees
- 501–1000
- Founded
- 2005
- Business Model
- B2B
- Website
- adara.com
- Total Funding
- $54.7M
- Last Round
- $23.0M Series CSep 2015
- Rounds
- 3
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 3 funding rounds and 2 investors for this company. The full record is or through the API.
About
Adara (now a RateGain company) is one of the world's largest travel data exchange platforms, founded in 2005 and headquartered in Palo Alto, California. The platform aggregates anonymized, real-time search, purchase, and loyalty data from over 270 global travel brand partners, covering more than 1.7 billion digital identities and 24 billion data elements across 100+ countries. Adara provides travel brands, agencies, and destinations with predictive consumer intelligence, audience activation, and measurement tools to drive targeted digital marketing and growth. In March 2026, RateGain unified Adara with Sojern under the Sojern brand.
Summary
It lists 501–1000 employees. It has raised $54.7M in total across 3 rounds, most recently a $23.0M Series C round in Sep 2015. Investors include World Innovation Lab and August Capital.
Tech & App Stack
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Funding History
Sep 2015
Sign up to see all 3 events
Funding: Series A through Series C. Amounts, valuations, and investors where available.
Investors
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