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AMB Sports and Entertainment

Corporate VC

AMBSE Ventures is the corporate venture arm of AMB Sports and Entertainment, parent of the Atlanta Falcons, Atlanta United and Mercedes-Benz Stadium. It backs early-stage sports, entertainment and fan-experience technology companies to modernize live events and fan engagement.

Atlanta, United States · 1+ investments · 1 portfolio companies

Early Stage
Sports Tech
Headquarters
Atlanta, United States
Founded
2021
Website
ambseventures.com
Portfolio Company
1
Total Investment
1
Last Investment
Mar 2026

Investment Thesis

AMBSE Ventures backs early-stage technology platforms across sports analytics, event operations, and fan engagement, aiming to modernize the live sports and entertainment experience.

AMB Sports and Entertainment is a Corporate VC firm based in Atlanta, United States. It has made 1 investment, including Recentive Analytics. Focus areas include Sports Tech.

Portfolio1

Co-investors1

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1 co-investors across 1 shared portfolio company — who they back alongside, and how often they lead.

Private Equity ×1 · 1 shared rounds

Investment History

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AMB Sports and Entertainment on Indexed.vc
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