Youtility
AI enabled behavioral analytics
Richmond, United States · Founded 2024 · $5.8M raised
- Headquarters
- Richmond, Virginia
- Employees
- 11–50
- Founded
- 2024
- Business Model
- B2B
- Website
- youtility.co.uk
- Total Funding
- $5.8M
- Last Round
- $5.8M SeedApr 2026
- Rounds
- 2
About
Youtility Decision Science is a behavioral intelligence platform that identifies emotional drivers behind consumer decisions using real-time behavioral signals. Delivered via API, it integrates with marketing, sales, and CRM workflows to enable behavior-driven engagement at scale. The company operates from Richmond, Virginia and London, and serves financial institutions including Santander UK and Virgin Money.
Summary
Youtility is an Analytics company based in Richmond, United States, founded in 2024. It has raised $5.8M in total across 2 rounds, most recently a $5.8M Seed round in Apr 2026. Investors include Michael Spencer, Ascension Ventures and Barclays Bank.
Tech & App Stack
7 technologies & apps tracked
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Funding History
Apr 2026
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Investors
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