Yasmina
formerly Yasmina Holdings LimitedFirst Embedded Insurance in the Region
Riyadh, Saudi Arabia · Founded 2023 · $2.0M raised
- Headquarters
- Riyadh
- Founded
- 2023
- Business Model
- B2B2C
- Website
- yasmina.ai
- Total Funding
- $2.0M
- Last Round
- $2.0M SeedJul 2026
- Rounds
- 2
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Yasmina AI is Saudi Arabia's first embedded insurance platform, letting online businesses in e-commerce, real estate, travel, HR, and automotive offer instant, personalized insurance coverage at checkout through a single API/MCP integration. The platform has sold over 500,000 policies through 67+ partner businesses, including car marketplace Syarah.com, spanning motor, travel, home, health, and SME medical insurance, with real-time engagement tracking, dynamic product matching, and a partner dashboard for managing policies and performance. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina raised a $2 million seed round in mid-2025 led by Scene Holding to scale embedded-insurance distribution across the region.
Summary
Yasmina is a Fintech company based in Riyadh, Saudi Arabia, founded in 2023. It has raised $2.0M in total across 2 rounds, most recently a $2.0M Seed round in Jul 2026. Investors include Scene Holding, Access Bridge Ventures and Sanabil 500 MENA Seed Accelerator.
Tech & App Stack
3 technologies & apps tracked
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Funding History
Jul 2026
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Funding: Seed. Amounts, valuations, and investors where available.
Investors
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