WishRoute
AcquiredHuman-powered SMS coaching for wellness brands
Boston, United States · Founded 2021 · $938K raised
- Headquarters
- Boston, Massachusetts
- Employees
- 1–10
- Founded
- 2021
- Business Model
- B2B
- Website
- wishroute.com
- Total Funding
- $938K
- Last Round
- $500K BridgeSep 2021
- Rounds
- 3
- Acquired by
- SuggesticMay 2023
About
Wishroute was a Boston-based startup that helped D2C health and wellness subscription companies improve conversion and retention through human-powered SMS coaching. The platform paired customers with accountability coaches who delivered personalized text message support, helping users build healthy habits and engage with their wellness products. Wishroute was acquired by Suggestic in May 2023 to accelerate AI-assisted wellness coaching offerings, and also licensed its IP to Guidely and Runzy.
Summary
WishRoute is an Artificial Intelligence company based in Boston, United States, founded in 2021. It has raised $938K in total across 3 rounds, most recently a $500K Bridge round in Sep 2021.
Funding History
May 2023
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Seed through Acquisition — per-round amounts, valuations, and who invested in each round.
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