- Headquarters
- Dallas
- Employees
- 5001–10000
- Founded
- 1972
- Business Model
- B2B
- Website
- varsitybrands.com
- Total Funding
- $8.8B
- Last Round
- $4.8B Private EquityAug 2024
- Rounds
- 3
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Varsity Brands operates two business divisions serving K-12 and collegiate institutions: BSN Sports, a leading distributor of athletic equipment and uniforms, and Varsity Spirit, which produces cheerleading apparel and organizes competitions and camps. The company partners with educators and coaches to build school pride and student engagement, reaching millions of students annually across the US. Varsity Brands is backed by KKR and headquartered in Dallas, Texas.
Summary
Varsity Brands is an Education company based in Dallas, United States, founded in 1972. It has raised $8.8B in total across 3 rounds, most recently a $4.8B Private Equity round in Aug 2024. Investors include KKR, Bain Capital and Charlesbank Capital Partners.
Tech & App Stack
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Funding History
Aug 2024
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Funding: Private Equity. Amounts, valuations, and investors where available.
Investors
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