Content curation and social selling for the enterprise.
Trapit is a content curation and social selling platform spun out of SRI International, using the same CALO AI technology that underpins Apple's Siri. The platform enables businesses to discover, curate, and publish relevant content from over 100,000 sources to web, iPad, and social channels. Trapit's employee advocacy tools help sales teams and executives engage in social selling by surfacing on-brand third-party content. The company raised $6.2 million in venture capital and was acquired by ScribbleLive in May 2017.
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