The Good Bug
India's leading science-backed gut health brand
Mumbai, India · Founded 2022 · $15.3M raised
- Headquarters
- Mumbai
- Employees
- 51–200
- Founded
- 2022
- Business Model
- B2C
- Website
- thegoodbug.us
- Total Funding
- $15.3M
- Last Round
- $11.8M Series BMay 2025
- Rounds
- 2
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 2 funding rounds and 3 investors for this company. The full record is or through the API.
About
The Good Bug is India's leading gut health brand, offering a science-backed range of synbiotic supplements for adults and children. The company's SuperGut products combine clinically validated probiotic strains with prebiotics and essential nutrients, engineered to survive stomach acid and reach the gut alive. Product lines address digestive health (IBS, bloating, constipation), women's health (PCOS, vaginal health, skin and hair), metabolic health, and mood and immunity. Founded in 2022 by Prabhu Karthikeyan Veluswamy and Keshav Biyani, the company is headquartered in Mumbai, India, and has grown into one of India's fastest-growing wellness brands. The Good Bug sells direct-to-consumer via its website and is positioned at the intersection of microbiome science and mainstream wellness, making clinical-grade gut health products accessible to everyday consumers.
Summary
The Good Bug is a Food & Beverage company based in Mumbai, India, founded in 2022. It has raised $15.3M in total across 2 rounds, most recently a $11.8M Series B round in May 2025. Investors include Susquehanna Asia Venture Capital, Sharrp Ventures and Fireside Ventures.
Tech & App Stack
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Funding History
May 2025
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Funding: Series B. Amounts, valuations, and investors where available.
Investors
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