Tecovas

Tecovas started with a simple idea: make better boots, the right way. In 2015, founder Paul Hedrick set out to build a brand that would bring the magic of the West back to life in a fresh and modern way, selling boots at farmers' markets and local fairs before growing a team in Austin, where every Tecovas product is still designed. Each Tecovas boot is made in over 200 steps by hand, with quality and craftsmanship at the core, and dress boots begin in León, Mexico, where traditional hand leatherworking is passed down from generation to generation. The company now has more than 50 locations across the country and sells quality Western boots with hospitality.