Subsets
Subsets is an artificial intelligence company in Copenhagen, Denmark, founded in 2023. It has raised $2.1M across 2 rounds, most recently a $500K Seed in December 2024.
AI-driven Retention Automation for subscription media businesses.
- Headquarters
- Copenhagen
- Employees
- 1–10
- Founded
- 2023
- Business Model
- B2B
- Website
- subsets.com
- Total Funding
- $2.1M
- Last Round
- $500K SeedDec 2024
- Rounds
- 2
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 2 funding rounds and 2 investors for this company. The full record is or through the API.
About
Subsets is the leading lifecycle growth platform for consumer subscription teams. We are building the AI decisioning layer that unifies and powers the existing growth stack, enabling teams to automate and scale lifecycle experimentation, orchestrate personalized user journeys, and measure impact across retention, engagement, and LTV without engineering support. Trusted by consumer subscription businesses like The Atlantic, NBCUniversal, Daily Mail, Matas Group, and Hearst. Subsets has raised $6.1m and launched out of Y Combinator’s Summer 2023 batch in San Francisco, and is now based in Copenhagen.
Summary
It lists 1–10 employees. It has raised $2.1M in total across 2 rounds, most recently a $500K Seed round in Dec 2024. Investors include Upfin Management and Y Combinator.
Tech & App Stack
6 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
Create a free account with 25 free credits every month, no card needed, to unlock the full tech & app stack, funding history, and valuations.
Funding History
Dec 2024
Sign up to see all 2 events
Funding: Pre-Seed through Seed. Amounts, valuations, and investors where available.
Investors
Similar Companies
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artifi...
Anthropic develops reliable, interpretable, and steerable AI systems, translating frontier safety...
xAI builds AI systems, including Grok, with frontier reasoning, voice, and generative media capab...
Waymo is an autonomous driving technology company with a mission to make it safe and easy for peo...
Appears in
Your company? Embed this profile
Add the live badge to your site — it stays current as your funding data updates.
<a href="https://indexed.vc/companies/subsets"><img src="https://indexed.vc/api/badge/company/subsets" alt="Subsets on Indexed.vc" width="260" height="76" /></a>