Sincera

Acquired

Sincera is an adtech company in New York, United States, founded in 2022. It has raised $4.2M across 1 round, most recently a $4.2M Seed in October 2023.

Transparent programmatic advertising data for the entire industry.

Headquarters
New York, New York
Founded
2022
Business Model
B2B
Website
sincera.ch
Total Funding
$4.2M
Last Round
$4.2M SeedOct 2023
Rounds
1
Acquisition Date
Jan 2025

Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.

Indexed holds 1 funding round for this company. The full record is or through the API.

About

Sincera is a data transparency and supply chain intelligence platform for the programmatic digital advertising ecosystem. The platform aggregates and surfaces metadata about publishers, apps, and ad tech supply chains — including ad density, page weight, refresh rates, and traffic quality signals — covering more than 300,000 publishers across the open internet. Sincera's data is available via a free API (OpenSincera) and enables buyers, sellers, and ad tech vendors to make better decisions about inventory quality, targeting, and compliance. The company was acquired by The Trade Desk and its core data set has been made openly available to the industry as OpenSincera.

Summary

It has raised $4.2M in total across 1 round, most recently a $4.2M Seed round in Oct 2023.

Tech & App Stack

1 technology or app tracked

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Funding & Exit History

Data from Indexed.vcUpdated
AcquisitionAcquisition by The Trade DeskJan 2025

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Funding: Seed. Amounts, valuations, and investors where available.

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Sincera on Indexed.vc
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