Shanghai Moody E-commerce Co.

Subtle but not basic

Shanghai, China · Founded 2019 · $215.0M raised

Headquarters
Shanghai
Employees
201–500
Founded
2019
Business Model
B2C
Total Funding
$215.0M
Last Round
$156.0M Series CNov 2021
Rounds
3

About

Shanghai Moody (moody) is a Chinese direct-to-consumer colored contact lens and beauty brand founded in 2019 and headquartered in Shanghai, China. The company specializes in natural-looking everyday wear color contacts, targeting young consumers driven by K-pop and beauty culture. Moody has grown rapidly to become one of China's leading colored contact lens brands, operating primarily through e-commerce channels.

Summary

Shanghai Moody E-commerce Co. is an E-Commerce company based in Shanghai, China, founded in 2019. It has raised $215.0M in total across 3 rounds, most recently a $156.0M Series C round in Nov 2021. Investors include 5Y Capital, Hillhouse Capital and KKR.

Tech & App Stack

6 technologies & apps tracked

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Funding History

Series CSeries CNov 2021
$156.0M

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Angel through Series C — per-round amounts, valuations, and who invested in each round.

Investors

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