Resal

Resal is a leading Saudi Arabia-based fintech platform that operates the largest digital non-cash value infrastructure in the MENA region, enabling individuals, businesses, and merchants to manage, distribute, and exchange loyalty points, prepaid cards, gift cards, and digital rewards. Founded in 2018 by Hatem Kameli and Fouad Alfarhan in Jeddah, the company serves 4 million+ active users and 2,000+ enterprise clients, processing over $800 million in transaction value. Resal's suite includes loyalty program management for enterprises, a digital gift card marketplace for consumers, merchant loyalty card tools, and an API layer (Resal Connect) for loyalty program interoperability across its 1,000+ brand network. The company is ISO 27001 certified, compliant with Saudi PDPL, and holds Aramco cybersecurity certification.