R

RedNote

Share, connect, discover.

Shanghai, China · Founded 2013 · $917.5M raised

Headquarters
Shanghai
Employees
1001–5000
Founded
2013
Business Model
B2C
Total Funding
$917.5M
Last Round
$500.0M Series ENov 2021
Rounds
6

About

Xiaohongshu (RedNote) is a Chinese social networking and e-commerce platform founded in Shanghai in 2013. It combines user-generated notes — mixing text, images, and short videos — with product discovery and social commerce. With over 300 million monthly active users, the platform generates revenue primarily through advertising, brand partnerships, and influencer-driven content. It achieved profitability in 2023 with $500M net profit on $3.7B revenue.

Summary

RedNote is an E-Commerce company based in Shanghai, China, founded in 2013. It has raised $917.5M in total across 6 rounds, most recently a $500.0M Series E round in Nov 2021. Investors include DST Global, Hillhouse Capital Group and Boyu Capital.

Tech & App Stack

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Funding History

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Secondary MarketSecondary Funding RoundJul 2024

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Investors

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