Principly

Acquired

The simpler, smarter way to 529

San Francisco, United States · $9.5M raised

Employees
11–50
Total Funding
$9.5M
Last Round
$9.5M Series ADec 2023
Rounds
1

About

Principly (operating as Backer) is a fintech platform that simplifies 529 college savings plans for families. Parents can open a 529 account in minutes, then invite grandparents, relatives, and friends to contribute directly — turning college savings into a community effort. The platform has helped over 200,000 parents and kids avoid an estimated $500 million in future student debt. Principly is an SEC-registered investment adviser operating under the Backer tradename, making tax-advantaged education savings accessible and social.

Summary

Principly is an Education company based in San Francisco, United States. It has raised $9.5M in total across 1 round, most recently a $9.5M Series A round in Dec 2023. Investors include WndrCo.

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Funding History

Series ASeries ADec 2023
$9.5M

Investors

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