PRIMA
formerly The Uplifters Prima, PBCPlant therapeutics for whole body wellbeing.
New York, United States · Founded 2019 · $12.5M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2019
- Business Model
- B2C
- Website
- prima.co
- Total Funding
- $12.5M
- Last Round
- $9.2M Series AMay 2021
- Rounds
- 3
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Prima is a science-backed whole body wellness brand that makes doctor-formulated, clinically validated skincare, body care, and supplements using certified organic hemp CBD and functional botanicals. Co-founded by Christopher Gavigan (former CEO of The Honest Company) and Laurel Angelica Myers and Jessica Assaf, Prima's mission is to uplift science and nature to advance health and cultivate wellbeing. The brand is committed to 100% clean ingredients, vegan and cruelty-free products, and five-times tested formulations. Prima was acquired by Sky Marketing Corporation in February 2025.
Summary
PRIMA is a Retail company based in New York, United States, founded in 2019. It has raised $12.5M in total across 3 rounds, most recently a $9.2M Series A round in May 2021. Investors include Greycroft, Lerer Hippeau and Defy.vc.
Tech & App Stack
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Funding History
May 2021
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Funding: Venture Round through Series A. Amounts, valuations, and investors where available.
Investors
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