Playbasis
Singapore, Singapore · Founded 2012 · $2.6M raised
- Headquarters
- Singapore
- Founded
- 2012
- Business Model
- B2B
- Total Funding
- $2.6M
- Last Round
- $1.9M Series AJun 2015
- Rounds
- 2
About
Playbasis is a B2B gamification and customer engagement platform founded in 2012, providing a cloud-based SaaS platform used by banks, telecom operators, and other enterprises across Southeast Asia to build loyalty programs, mobile-first engagement, and social gamification experiences. The Singapore- and Bangkok-based company raised a $770K seed round in 2014 and later closed a $2.9M seed round, with its platform converting event and transaction data into real-time feedback and rewards. Playbasis was founded and led by CEO Robert Zepeda.
Summary
Playbasis is a Financial Services company based in Singapore, Singapore, founded in 2012. It has raised $2.6M in total across 2 rounds, most recently a $1.9M Series A round in Jun 2015. Investors include InVent (Intouch Holdings) and Cherubic Ventures.
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Funding History
Jun 2015
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Investors
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