How much funding has Picnic raised?

Picnic has raised $3.1B in total funding, most recently a Growth Equity round.

Who are Picnic's investors?

Picnic's investors include Bill & Melinda Gates Foundation, NPM Capital, Vulcan Capital, Thursday Ventures, Edeka, Dragoneer.

Where is Picnic headquartered?

Picnic is headquartered in Amsterdam, Maryland, Netherlands.

What industry is Picnic in?

Picnic operates in Cybersecurity.

Picnic

The supermarket on wheels

Amsterdam, Netherlands · Founded 2019 · $3.1B raised

Cybersecurity

Headquarters: Amsterdam, Maryland
Employees: 11–50
Founded: 2019
Business Model: B2C

Website: picnic.app
Total Funding: $3.1B
Last Round: $468.0M Growth EquityNov 2025
Rounds: 8

About

Picnic is Europe's most advanced online-only grocery delivery platform, operating in the Netherlands, France, and Germany via a mobile app with free, scheduled home delivery using a fleet of 4,400 electric vehicles. It builds all technology in-house—including routing, warehouse management, and consumer app—and manages over one million customers with a focus on sustainability and low waste.

Summary

Picnic is a Cybersecurity company based in Amsterdam, Netherlands, founded in 2019. It has raised $3.1B in total across 8 rounds, most recently a $468.0M Growth Equity round in Nov 2025. Investors include Bill & Melinda Gates Foundation, NPM Capital and Vulcan Capital.

LinkedIn X (Twitter)GitHub