Persona
formerly Persona IdentityThe configurable identity platform for every business
San Francisco, United States · Founded 2018 · $417.8M raised
- Headquarters
- San Francisco, California
- Employees
- 201–500
- Founded
- 2018
- Business Model
- B2B
- Website
- withpersona.com
- Total Funding
- $417.8M
- Last Round
- $200.0M Series DApr 2025
- Rounds
- 7
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Persona is a configurable identity platform enabling businesses to verify customers across KYC/AML, KYB, age assurance, and fraud prevention use cases. Trusted by over 2,500 enterprise customers including Square, LinkedIn, and OpenAI, Persona has processed over 500 million verifications globally. Named a Leader in the 2025 Gartner Magic Quadrant for Identity Verification, the company raised $218 million at a $1.5 billion valuation.
Summary
Persona is a Compliance company based in San Francisco, United States, founded in 2018. It has raised $417.8M in total across 7 rounds, most recently a $200.0M Series D round in Apr 2025. Investors include Coatue Management, Index Ventures and Founders Fund.
Tech & App Stack
11 technologies & apps tracked
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Funding History
Apr 2025
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Funding: Seed through Series D. Amounts, valuations, and investors where available.
Investors
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