Persona
The configurable identity platform for every business
- Headquarters
- San Francisco, California
- Employees
- 201–500
- Founded
- 2018
- Business Model
- B2B
- Website
- withpersona.com
- Total Funding
- $417.8M
- Valuation
- $2.0BApr 2025
- Last Round
- $200.0M Series DApr 2025
About
Persona is a configurable identity platform enabling businesses to verify customers across KYC/AML, KYB, age assurance, and fraud prevention use cases. Trusted by over 2,500 enterprise customers including Square, LinkedIn, and OpenAI, Persona has processed over 500 million verifications globally. Named a Leader in the 2025 Gartner Magic Quadrant for Identity Verification, the company raised $218 million at a $1.5 billion valuation.
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