How much funding has Percepta Labs raised?

Percepta Labs has raised $1.0M in total funding, most recently a Corporate Round.

Who are Percepta Labs's investors?

Percepta Labs's investors include ADT.

When was Percepta Labs founded?

Percepta Labs was founded in 2020.

Where is Percepta Labs headquartered?

Percepta Labs is headquartered in Roxbury, Connecticut, United States.

What industry is Percepta Labs in?

Percepta Labs operates in Artificial Intelligence, IoT.

How many employees does Percepta Labs have?

Percepta Labs has 1-10 employees.

Percepta Labs

Acquired

Unbiased AI for a safer, fairer retail experience.

Roxbury, United States · Founded 2020 · $1.0M raised

Artificial Intelligence

IoT

Headquarters: Roxbury, Connecticut
Employees: 1–10
Founded: 2020
Business Model: B2B

Website: percepta.ai
Total Funding: $1.0M
Last Round: $1.0M Corporate RoundSep 2020
Rounds: 1

About

Percepta Labs is an AI-powered loss prevention platform that analyzes existing retail security camera feeds to detect shoplifting incidents in real time. Founded by University of Pennsylvania alumni Philippe Sawaya, Jonathan Mak, and Neil Gramopadhye, Percepta's computer vision technology is deliberately bias-free — it detects shoplifting behavior such as concealment movements and evasive patterns without using demographic signals like race, gender, or age. The company graduated from the Comcast NBCUniversal LIFT Labs Accelerator powered by Techstars and secured a strategic investment from ADT Commercial. Percepta addresses the dual problem of racial profiling in retail security and the high cost of shoplifting, which costs US businesses nearly $20 billion annually.

Summary

Percepta Labs is an Artificial Intelligence company based in Roxbury, United States, founded in 2020. It has raised $1.0M in total across 1 round, most recently a $1.0M Corporate Round round in Sep 2020. Investors include ADT.

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