Parative
AcquiredBoston, United States · Founded 2017 · $8.3M raised
- Headquarters
- Boston, Massachusetts
- Employees
- 11–50
- Founded
- 2017
- Business Model
- B2B
- Website
- parative.com
- Total Funding
- $8.3M
- Last Round
- $8.3M Venture RoundJan 2022
- Rounds
- 3
- Acquired by
- TotangoOct 2024
About
Parative is a Boston, Massachusetts-based B2B SaaS company founded in 2017 that provides a Customer Intelligence Platform designed to help revenue operations and customer success teams identify hidden risk and expansion opportunities within their customer base. The platform unifies customer data across sources and applies AI-powered scoring automation to surface signals for churn prevention, upsell, and renewal — giving RevOps, Sales Ops, and Customer Operations teams a single system for orchestrating customer-facing actions at scale. Parative's approach combines a data platform, automation engine, and CX add-ons to transform fragmented customer data into actionable intelligence that drives retention and revenue growth for B2B SaaS businesses.
Summary
Parative is a SaaS company based in Boston, United States, founded in 2017. It has raised $8.3M in total across 3 rounds, most recently a $8.3M Venture Round round in Jan 2022. Investors include Bain Capital Ventures, Arch Grants and 10X Capital.
Funding History
Oct 2024
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Seed through Acquisition — per-round amounts, valuations, and who invested in each round.
Investors
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