Objow
The all-in-one incentive platform to animate, motivate, and reward your teams
Lyon, France · Founded 2018 · $2.3M raised
- Headquarters
- Lyon
- Employees
- 11–50
- Founded
- 2018
- Business Model
- B2B
- Website
- en.objow.com
- Total Funding
- $2.3M
- Last Round
- $2.3M SeedDec 2024
- Rounds
- 1
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Objow is a French SaaS platform founded in 2018 in Lyon that helps companies manage and animate commercial incentive programs. The platform centralizes performance data, connects to business tools such as CRM, ERP, and BI systems, and enables companies to run gamified challenges for internal sales teams, external business partners, and field employees. Objow handles the full incentive lifecycle — objective setting, real-time progress tracking, reward management (gift cards, bonuses, trophies), and analytics dashboards. Clients include Manpower, CNP Assurances, Yoplait, and Cegid. The company raised €2 million in 2024 led by Edenred Ventures and serves over 25,000 users across France and internationally.
Summary
Objow is a SaaS company based in Lyon, France, founded in 2018. It has raised $2.3M in total across 1 round, most recently a $2.3M Seed round in Dec 2024. Investors include Edenred Capital Partners and Bpifrance.
Tech & App Stack
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Funding History
Dec 2024
Investors
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