Mporium
ClosedEnergising the digital ecosystem with moment technology
London, United Kingdom · Founded 2012 · $12.1M raised
- Headquarters
- London
- Employees
- 51–200
- Founded
- 2012
- Business Model
- B2B
- Website
- mporium.com
- Total Funding
- $12.1M
- Last Round
- $12.1M Venture RoundAug 2012
- Rounds
- 1
About
Mporium (formerly MoPowered) was a London-based mobile-first technology company that developed the IMPACT platform — a real-time digital marketing system that monitored signals from TV, news, social media, sports, and weather to identify consumer micro-moments and automatically optimize digital advertising spend. Listed on the London Stock Exchange, Mporium's proprietary technology enabled agencies and advertisers to capitalize on moments of elevated consumer intent by executing data-driven bidding decisions in real time. The company rebranded from MoPowered to Mporium in 2015 and closed down in 2020.
Summary
Mporium is an E-Commerce company based in London, United Kingdom, founded in 2012. It has raised $12.1M in total across 1 round, most recently a $12.1M Venture Round round in Aug 2012. Investors include Anthemis Group.
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Funding History
Aug 2012
Investors
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