
MORI
London, United Kingdom · Founded 2014 · $110.3M raised
- Headquarters
- London
- Employees
- 11–50
- Founded
- 2014
- Business Model
- B2C
- Website
- babymori.com
- Total Funding
- $110.3M
- Last Round
- $32.3M Series BMar 2022
- Rounds
- 4
About
MORI is a UK-based direct-to-consumer baby and toddler clothing brand offering organic cotton and bamboo essentials for newborns up to age 3. Founded in 2014 and headquartered in London, MORI designs soft, hygienic sleepwear, daywear, and bath products made without harmful chemicals, with a focus on sustainability and minimalist aesthetics.
Summary
MORI is a Fashion company based in London, United Kingdom, founded in 2014. It has raised $110.3M in total across 4 rounds, most recently a $32.3M Series B round in Mar 2022. Investors include Prelude Ventures, Acre Venture Partners and Drawdown Fund.
Tech & App Stack
8 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
Create a free account with 25 free credits every month, no card needed, to unlock the full tech & app stack, funding history, and valuations.
Funding History
Sign up to view the funding chart
Create a free account with 25 free credits every month, no card needed, to unlock funding history, valuations, and tech stacks.
Mar 2022
Sign up to see all 4 rounds
Series B through Extension Round — per-round amounts, valuations, and who invested in each round.
Investors
Similar Companies
ABG is a brand development, management, and licensing business with a portfolio of brands across ...
Global luxury fashion marketplace connecting brands, boutiques, and consumers across 190+ countri...
Quince is a direct-to-consumer e-commerce brand offering premium-quality fashion, home, and lifes...

Saks OFF 5TH is the premier online luxury off-price destination. Through its website and app, Sak...
Shapewear, underwear, and apparel brand co-founded by Kim Kardashian offering inclusive sizing an...
European online fashion retailer selling shoes, clothing and beauty products to consumers across ...
Your company? Embed this profile
Add the live badge to your site — it stays current as your funding data updates.
<a href="https://indexed.vc/companies/mori"><img src="https://indexed.vc/api/badge/company/mori" alt="MORI on Indexed.vc" width="260" height="76" /></a>
